With the current need for “how-tos” on social media, Rotary International has created short, video vignettes focused on using social media strategically. This is a new approach and the vignettes are intended for more experienced learners who already know the basics of setting up a Facebook page or Twitter account. They are designed to be shared online or can be incorporated into presentations or training sessions. To date, two vignettes have been created:
- Better connect with your local community through Facebook focuses on how clubs and districts can use their Facebook page to effectively engage with their local community and built reciprocal relationships.
- The power of images: Telling Rotary’s story through social media will guide viewers through the process of using powerful and engaging images to tell Rotary’s story.
In the first video learn about connecting with your community using a Facebook page for your club or district. The video shares some strategic tips to engage locally and build relationships with local community organizations.